Tagged in Esurance

Homeowners lack basic home maintenance knowledge, new survey reveals

Homeowners may feel right at home when they walk through their front door, but that doesn’t mean they really know what they’re walking into. Consider this: 88 percent of American…

Esurance gets creative with video

Earlier this month, Allstate’s digital brand launched a DIY Home Inspection app that allows customers to self-inspect their homes and receive a policy discount*. Before: customers would need to schedule a visit with a…

Telematics; how do you take it?

Esurance goes from dongle-based telematics to mobile-based telematics. The company launched its first usage-based insurance app in Utah, and will roll out to additional states this year. Speaking of mobile, Zenefits is now on-the-go.

Esurance cares about your music preference

Esurance is using Spotify’s music data to segment, target and promote its brand via audio and display ads on Spotify, because if you’re listening to Fast Car, you may be able to…

Esurance is up to something

Director of research and innovation at Esurance Haden Kirkpatrick took the stage at INN’s Inaugural DigIn Conference, which took place May 2-3 in Austin. The Gist: the Allstate Company claims to be betting…

Dream on

Just-in-time insurance intermediary Metromile fooled no one with its pay-per-step walking insurance. As it sounds. Esurance amused at least someone with its ‘Election Insurance’ plan that promises to ‘protect your home for the…

Let me upgrade you

Esurance is helping SXSW attendees navigate the excitement in Austin. Think: the modern insurer is giving away ~15K #EsuranceAccess passes that will unlock VIP or priority access to exclusive parties and events hosted by…

The verdict on #EsuranceSweepstakes campaign

According to data from tech company Spredfast, Esurance Twitter mentions spiked at 6:35 PM when the commercial aired, generating 9,000 tweets per minute. The hashtag also trended nationally on Twitter for…

Esurance launches Esurance Pay Per Mile; as you think

Direct-to-consumer insurance company Esurance announces a new mileage-based insurance offering called Esurance Pay Per Mile, available first to Oregon drivers that drive less. Bottom Line: Metromile’s got company.

1 2