Lemonade vs. GEICO 24/7 365

On January 1, Lemonade announced Jim handled its first claim.

On January 7, Geico announced Kate.

Jim is Lemonade’s claim bot meant to handle claims 24/7 365.

Kate is Geico’s newest bot meant to answer customers’ questions 24/7 365.

On September 8, 2016 Geico introduced its “Lemonade Not Ice T: It’s Not Surprising” commercial.

On September 21, 2016, Lemonade launched in NY.

On October 1, 2016, Geico Insurance Agency suggested college students brush up on renters insurance 101.

Bottom Line: there are no coincidences.