Samsung Partners With Great Eastern

Samsung and Great Eastern have signed a memorandum of understanding (MOU) to help Singaporians manage their health and wellness better with mobile and wearable technology. As part of the partnership, Samsung and Great Eastern will develop various initiatives in the areas of health, wellness, home and IoT.

“Samsung is always exploring opportunities to elevate the lifestyles of our consumers, and Great Eastern’s desire to encourage Singaporeans to live well makes them the ideal partner for us. We are excited to collaborate with Great Eastern to showcase how technology can transform the traditional role of insurance services.” – President of Samsung Electronics Singapore, Lee Jui Siang.

Last April, Great Eastern launched two media platforms – GETGREAT and UPGREAT – to empower people to live healthier and better while enjoying rewards.