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Lemonade also filed to introduce pet insurance in Idaho, effective November 18, 2026.
The campaign was supported by additional marketing channels to drive awareness alongside the out-of-home activation.
The deal gives Lemonade another source of growth capital tied directly to customer acquisition economics, rather than traditional equity financing.
Lemonade Autonomous Car gives Tesla owners 50% off every mile driven using Tesla’s Full Self-Driving technology.
