Just Auto Insurance files Form D with the SEC

Los Angeles-based Just Auto Insurance filed its Form D with the SEC in connection to an equity round totaling $1.2 million. Established last year, the startup which also goes by SF Insuretech Inc. is a team of 17 with plans to launch UBI. According to its website, its liability insurance will be offered for 30 days only as “you don’t need to signup to an expensive, year long contract.” The better you drive, the less you pay and the premium is calculated per mile driven – aka a combination of how well you drive and how much you drive. Finally, “no agents. ”