Back Me Up Launched a Hack Lab for its Community

Earlier this year, Back Me Up (BMU), the trading name of Ageas offering a mobile app to allow customers under the age of 50 to insure up to four key items, has launched a Hack Lab (think: a publicly viewable product roadmap). Here’s the thing: as much as Back Me Up is about flexible insurance coverage, it is also about a community of people that ask questions about coverage, Brexit, and coffee makers:

Basically, with Hack Lab, BMU will be looking to highlight its latest developments as well as allow the community to offer ideas because “BMU is building products together with you.” See it here.