Amica Insurance
has entered a multiyear partnership with Penn State Athletics, becoming the program’s Official Auto, Home and Life Insurance Partner.
The agreement, brokered by Playfly Sports—Penn State Athletics’ multimedia rightsholder—grants Amica one of Penn State’s two apron field logos, prominent signage at West Shore Home Field at Beaver Stadium, and sponsorship of football team arrivals and signing day.
The partnership enables Amica to deepen its presence in Pennsylvania while engaging with Penn State’s extensive fanbase, which includes more than 107,000 game attendees and 15 million supporters nationwide.
“This new partnership with Penn State Athletics allows Amica to strengthen our presence in Pennsylvania by connecting with and supporting Penn State’s powerhouse athletic programs. As an organization deeply committed to excellence, we’re thrilled to engage with Penn State’s passionate fan base.” – Ted Shallcross, President and CEO of Amica.
“Amica’s mission to create peace of mind and build enduring relationships closely aligns with the values that unite the Penn State community. Enduring relationships are at the heart of who we are, which makes this partnership a natural fit. We’re proud to welcome Amica as a partner, and to feature their logo on the field at iconic West Shore Home Field at Beaver Stadium. Together, we look forward to building connections that will benefit generations to come.” – Daniel Solomon, Vice President, Corporate Partnerships, Penn State Sports Enterprises.