Zurich Seguros strengthens retail business in Spain
Zurich Seguros is entering its next three-year strategic cycle by consolidating its Retail business in Spain, integrating its Personal, Life, SME, and Partner segments into a unified structure. This move aims to enhance flexibility, responsiveness, and market impact. Miguel Iniesta, formerly Director of Individuals, will lead the new Retail division.
Alongside this restructuring, Zurich is reinforcing its commitment to customer service through its dedicated Customer Area, led by Silvia Heras. The company will continue developing its Commercial segment under Anna-Marie Jarvis, expanding its presence in Mid Market and Specialties while maintaining a strong focus on large Corporate Risks.
The strategy also includes new technologies to enhance data utilization, automate processes, and strengthen relationships with customers and intermediaries.