YuLife appoints Tal Gilbert as CEO

YuLife announced the appointment of Tal Gilbert as CEO.

Gilbert will lead YuLife’s next phase of growth, “advancing the intelligence that connects everyday health, work and insurance.” He will focus on deepening YuLife’s AI capabilities and strengthening its offerings for employers, advisers and insurers globally.

Gilbert succeeds Sammy Rubin, YuLife’s Founder and outgoing CEO, who will assume the role of Executive Chair. Rubin will focus on long-term strategy, global partnerships and advancing YuLife’s vision of embedding health at the center of financial protection.

Gilbert previously served as CEO of Vitality US, Acting CEO of AIA Vitality in Hong Kong, and General Manager of Vitality Health International.

“YuLife has built one of the most mission-driven and innovative companies in insurance and wellbeing. As AI reshapes knowledge work, employers will need to think creatively about how they support their people, creating opportunities for those who can understand health and financial needs earlier and respond more intelligently. YuLife is uniquely positioned to deliver proactive, personalised and measurable improvements at scale, and I’m excited to help grow a business that creates real value for individuals, organisations and insurers alike.” – Tal Gilbert, CEO, YuLife.

“Tal is a world-class leader with deep experience at the intersection of insurance, behaviour change and global scale. As YuLife builds on its intelligence-led approach to supporting individuals, businesses and insurers earlier and more effectively, Tal is the right CEO to lead this next chapter. I look forward to supporting him as we continue to scale globally and reshape how insurance inspires people to live their best lives.” – Sammy Rubin, Founder and Executive Chair, YuLife.