A word with Frans Prinsloo
“If you look at Africa and emerging consumers especially, often your insurance brands are not as strong as some of your retail, mobile or banking brands – so it helps to look for a trusted brand which customers interact with quite often” – Managing Director of Hollard, Frans Prinsloo, on the insurer’s growth strategy, which entails selling insurance through retailers, banks and even through post office branches. Bottom Line: the insurer known for doing things differently.
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