The Sesame Street Hall of Claims

Sesame Street turns 50 years old this year and Farmers Insurance is joining in the celebration by launching the Sesame Street Hall of Claims, which include three new commercials.

“For over 90 years, education has been a key component of Farmers efforts to help make a positive impact in our communities. The opportunity to work with one of the most engaging and educational programs, Sesame Street, and its cherished characters to help people learn a thing or two from Professor Burke was a natural fit for Farmers. Farmers is also a sponsor of a short-form video series on Sesame Street’s YouTube channel. This series, created and produced by Sesame Workshop, focuses on problem solving.” – Leesa Eichberger, head of brand marketing at Farmers Insurance.

“We’re incredibly pleased to work with Farmers on new content that encourages families to be healthy and safe. Farmers’ support of the new YouTube series allows us to extend our mission of helping kids grow smarter, stronger and kinder.” – Scott Chambers, senior vice president/general manager, educational media and licensing, North America, Sesame Workshop.