Tarci goes dark

Three months after Tarci CEO and cofounder Leetal Gruper introduced AskTarci—an AI-powered chat tool that generated tailored prospect lists using Tarci’s proprietary business data engine—the site is now offline.

According to her LinkedIn profile, Gruper has since moved on and is now building a new stealth startup as of May 2025.

Founded in 2019, Tarci helped companies sell to SMBs by delivering dynamic data through its Continuous Intelligence Engine. It provided weekly updates on businesses likely to need services in four focus areas: merchant payments, insurance and benefits, business loans, and e-commerce.

In 2022, the company raised $17 million in a Series A round backed by Liberty Mutual Strategic Ventures and others.