Realm raises $3 million

Realm, “the first centralized data hub for homeowners,” has raised $3 million in seed funding from Primary Venture Partners, Lerer Hippeau, and Liberty Mutual Strategic Venture Partners.

Founded in 2019, Realm helps homeowners get more out of their asset by showing them what their property could be worth and how to access more of its potential value. The NY-based startup analyzes “thousands of unique data points” to highlight opportunities to increase property value through square-foot add-ons, renovations, rental units, and more.

Here’s an example of a Realm analysis of a property listed on Zillow:

Homeowners can view insights on their property and meet with a Realm analyst for free. More comprehensive property analysis is available for $99 per report and, for customers in Southern California, Realm will help connect homeowners with pre-vetted local contractors and financing partners to kick start home improvement projects.

The Seed round will accelerate Realm’s national launch. As of today, more than 63 million single-family homes are covered by the service.

“I started Realm after working in commercial real estate tech. The whole time, I was thinking about how crazy it was that homeowners didn’t have access to similar data, even though their homes are their single biggest asset. As I started to personally invest in real estate, it became clear that the information homeowners needed to make smarter home investments was hard to access: either in paper documents at local government offices or in the heads of biased experts.” – Founder & CEO Liz Young.

“Homes make up 62% of the average Americans’ total assets, but they’re a black box. We’re thrilled to partner with Realm to build the go-to destination for home investments.” – Jason Shuman, Primary Venture Partners.

As a side note, in 2018, Liberty Mutual’s Solaria Labs launched Total Home Score, a property analytics service for users to understand ‘hidden’ livability factors. It was available for properties in Massachusetts and the Chicago metro area but according to our experience, it is no longer active. Shina API, the Liberty Mutual Insurance venture, did not respond to our request for comment.