Northwestern Mutual plans to add 5,000 financial professionals in 2025

Northwestern Mutual announced plans to recruit over 5,000 financial advisors, representatives, and interns in 2025.

The company says growing financial insecurity, coupled with an aging advisor workforce, is creating demand for new talent in financial services.

The firm currently serves over 5 million clients and expects to distribute $8.2 billion in dividends this year. It holds the highest financial strength ratings from all four major agencies.

According to the company, 64% of Americans working with an advisor feel financially secure, compared to 29% without one. Meanwhile, the advisor population is shrinking, with nearly 40% expected to retire over the next decade