“Michael’s decided to spend this money”


In an interview for Financial Review, Suncorp Group CEO Michael Cameron talked about spending $100M on the company’s digital strategy, which entails selling insurance products by other brands, launching a new customer app, and opening six more concept stores. These kind of concept stores:



Also, Cameron said there may be a time when Suncorp will no longer manufacture products at all. Keyword: May. Word on The Street: “Michael’s decided to spend this money, we hope that it’s going to deliver big benefits.”