Lincoln Financial launches new retirement plan participant experience

Lincoln Financial announced the launch of its new retirement plan participant website, featuring intuitive navigation and innovative tools.

The new mobile-friendly design offers participants a clear picture of where they are on their paths to retirement, including easy access to information that can help them achieve their target income goals or increase contributions at the click of a button.

Some of the new website features include a calculator that helps participants estimate their retirement income and easy-to-understand investment graphs that shows participants where their money is allocated and how their account has grown over time.

“Through our newly redesigned site, participants can access personally relevant information and streamlined plan transactions — all designed to drive positive outcomes. Through research, user analytics and usability testing, this new digital experience is designed to help meet the evolving needs, wants and expectations of plan participants, and help them save for and work toward the retirement they envision.” – Sharon Scanlon, senior vice president of Customer Experience, Producer Solutions and Retirement Plan Services Operations at Lincoln Financial Group.