Just another way GEICO reaches millennials

Earlier this year Time Inc. launched a video-first content brand dubbed Coinage that’s dedicated to all things personal finance. The Gist: Coinage produces 90-second videos featuring contributions from “nearly every Time Inc. brand”, with the goal of instructing viewers in a lighthearted tone about how to best spend, save, and invest money across all stages of life. Bottom Line: Geico serves as the venture’s presenting sponsor . But of course. Speaking of Geico, it announced an aggressive hybrid-cloud course from legacy systems to the Microsoft Azure cloud that will allow it to automate and build infrastructure in the cloud on its own terms – all in the name of ‘faster and easier transactions’.