Jewelers Mutual backs jewelry software platform Luxe

Jewelers Mutual has made a strategic investment in Luxe Software , a vertical software and payments platform for independent jewelry retailers, alongside venture capital firm K5 Global.

Terms of the investment were not disclosed.

Founded in New York, Luxe provides an all-in-one platform that combines point-of-sale, CRM, payments, two-way texting, business phone, and reporting tools designed specifically for independent jewelers. The company said the new backing will fund product development, expand onboarding capacity for thousands of additional jewelry stores, and grow its support, training, and education teams.

For Jewelers Mutual, the investment aligns with its broader strategy of supporting technology providers serving the jewelry industry. The insurer said it will continue working with a range of technology vendors while backing solutions that help jewelers modernize their operations.