Introducing Cinch by Berkshire Hathaway Specialty

Meet Berxi , a part of Berkshire Hathaway Specialty Insurance Company:



The Idea: a web portal for medical malpractice and professional liability insurance that allows users to quote and purchase coverage online. “The entire process should take no more than 5 minutes.”



Get a feel for the flow below:



Three more things. (1) Zero deductible is offered, (2) expansion to small business insurance is coming soon, and (3) the digital insurance platform uses Mendix low-code platform.



Just don’t confuse Cinch with Cinch Insurance or with Cinch Financial.


Bottom Line: Cinch is to Berkshire Hathaway Specialty as biBERK is to Berkshire Hathaway.


PS. And while we’re at it, we gave Talage a try. Recall: the Reno, NV-based digital commercial broker has expended to small business insurance since its inception in 2015. Get a feel for its UI below: