Avi Ben-Hutta
Editor at Coverager

Geico taps into gamers

Geico is targeting the young and the mostly male viewers via its latest web ad, featuring Team SoloMid, aka a team of 5 guys playing video games including League of Legends, a multiplayer battle arena video game. Think: 5 minutes too long.

Financials

GEICO ends Q3 with $2 billion profit

By Avi Ben-Hutta ·

GEICO reported $5.7 billion in pre-tax underwriting earnings for the first nine months.

Product

Next Insurance expands agency partnerships with GEICO

By Shefi Ben-Hutta ·

This is the second agency Next Insurance has partnered with this month.

Strategy

Hari Govind is out of GEICO

By Shefi Ben-Hutta ·

Vijay Raghavendra has been named interim replacement.

Strategy

GEICO’s latest agency appointment

By Shefi Ben-Hutta ·

GEICO, once recognized for its agency-independent approach, has recently changed direction and is now actively pursuing partnerships with independent agents.

Geico taps into gamers

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GEICO ends Q3 with $2 billion profit

Next Insurance expands agency partnerships with GEICO

Hari Govind is out of GEICO

GEICO’s latest agency appointment