Farmers launches range of customizable policies in kentucky

Farmers announced the availability of customizable auto, home, condo, and renters policies in Kentucky. Consumers throughout the state will now be able to obtain quotes for Farmers auto and homeowners insurance in as little as two minutes, and receive quotes for policies seamlessly online at Farmers.com.

“Bringing our digital-first offering to Kentucky marks another milestone in our strategic eastern expansion,” said Keith Daly, president of personal lines for Farmers Insurance. “Beyond growing our presence in eastern states, we are keenly focused on helping customers have the ability to access competitively priced options, and tailor their coverages to meet their unique needs in just a few clicks, with the peace of mind that policies are backed by Farmers 92 years of experience and industry-leading customer service.”

Kentucky is the ninth state where Farmers has expanded access to its branded products since 2011 and the second, following South Carolina earlier this year, where the insurer has introduced a digital-first experience. Farmers has grown its customer base in its expansion states of Florida, Connecticut, Georgia, Maryland, New Jersey, New York, Pennsylvania and South Carolina by more than one million new policies.