Expedia expands B2B platform
Travel platform Expedia Group is expanding its B2B business with new APIs and advertising features.
The new APIs that were announced include:
- Car API: Offers inventory from more than 110 brands across 190 countries and territories, including exclusives from 43 providers.
- Activities API: Offers more than 170,000 bookable experiences worldwide.
- Insurance API: Partners will be able to offer trip protection in the booking path.
- Air API: Will enable seamless integration of air travel with lodging and car rentals, for an all-in-one booking experience.
B2B partners can now also access Expedia Group Advertising’s Sponsored Listings solution, creating new revenue streams for them and providing hotel-advertising partners with access to new audiences.
“As the leading B2B travel platform, Expedia Group is investing to help partners grow faster and serve travelers better. With our new APIs, as well as expanded tools in Expedia Group Advertising, we’re giving partners the technology, reach, and intelligence they need to compete at scale. At the same time, we’re harnessing the power of GenAI to transform how travelers discover, plan, and book their next trip.” – Ariane Gorin, CEO of Expedia Group.
“Private Label Solutions continues to deliver record-breaking growth because partners trust our technology to power their travel ambitions. We’ve built the largest connected B2B travel network in the world, and it’s the strength of those connections that drive real results. Our newly announced APIs take that even further, making it easier for partners to access more supply and leverage our intelligence. We delivered more than 135 million room nights globally in 2024 and we’re just getting started.” – Alfonso Paredes, President of Private Label Solutions at Expedia Group.
