Clyde Raises $3M

Clyde, the NY-based startup that offers an extended warranty plugin for Shopify stores, has raised $3m led by Red Sea Ventures, with participation from RRE Ventures, Expa, Starting Line, and Rainfall Ventures.

Founded in 2017, and led by Brandon Gell, Josh Scaglione, Nick Scaglione, and Jereme Holiman, Clyde gives merchants the opportunity to offer shoppers product protection at the point-of-sale via a customizable plugin that “only takes 3 minutes” to set up. The company’s warranty partners include Fortegra, Velocare, New Leaf Service Contracts, and Safeware.

“We’re the first company taking a retailer-centric rather than an insurer-centric approach to the warranty space — that’s why we’re seeing businesses large and small partnering with Clyde and why Fortune 500 retailers and insurers are reaching out to discuss integrating.” – Cofounder and CEO of Clyde, Brandon Gell, in a statement to VentureBeat.

Bottom Line: Competing with Cover and Mulberry.