Clara Insurance rebrands to Brella

After announcing $5.5 million in seed financing to launch a modern supplemental benefit for employers looking to offer better health coverage to employees and their families, Clara Insurance is changing its name to Brella Insurance and adding another $1.5 million from new investors to its pot.



Brella’s new investors include Digitalis, Operator Partners, the investment group that includes Zach Weinberg and Nat Turner of Flatiron Health, as well as angel investor Ron Bouganim. They join Brella’s existing investors, Two Sigma Ventures, Founder Collective, SymphonyAI, and RGAX, among others.

The startup is also sharing that it has partnered with RGAX and Greenhouse Life Insurance Company to bring this solution to the employee benefits market.

“Brella covers more conditions than any other supplemental health plan on the market, so we took the opportunity to choose a brand name that evokes the wide-ranging coverage we’re excited to bring to Texas. We’re also excited to welcome a few new investors who bring a wealth of industry experience as we build Brella into a company that ensures health hardships don’t lead to financial hardship.” – Founder and CEO, Veer Gidwaney.