Brighthouse SmartCare launches in NY

Brighthouse Financial’s flagship life insurance product, Brighthouse SmartCare, is now available in the state of New York.

Introduced in 2019, Brighthouse SmartCare is a hybrid life insurance product that provides a guaranteed death benefit and is designed to help protect clients from the unexpected costs of long-term care (LTC) through guaranteed LTC benefits.

According to data from the U.S. Department of Health and Human Services, 56% of the U.S. population turning 65 today is expected to require LTC, with the average lifetime cost of that care projected to be $298,000. In addition, Brighthouse SmartCare offers growth opportunities to potentially increase policy values over time and the ability to lock in LTC benefit amounts at any time.