Beema launches a usage based car insurance program

Beema Insurance announced the launch of usage based car insurance dubbed SmartDriver which can be activated through Beema’s mobile app without the need for a tracking device or a black box.

Founded in 2019,  Beema is a joint venture between ENOC and BCG Digital Ventures and works in partnership with AXA.

“In line with the UAE’s National Agenda to reduce the rate of the road traffic accidents, Beema is committed to promoting and creating awareness around safe driving. As an insurance innovator, we are proud to launch the first behavioural insurance product in the region, to further position Beema as a leader in Insurtech.” – H.E Saif Humaid Al Falasi, Group CEO, ENOC.

Bottom Line: Despite a press release indicating that the product is available, the website still states that it will be available “soon.”