CMO & Co-Founder at B2Z Insurance
Q: Artificial Intelligence (AI) is often discussed in the insurance industry. And while organizations have reported mixed positive and negative results in implementing AI as an inbound customer service chat...
Domain authority is a score-based indicator of online performance potential—specifically from Moz, the creator of this measure, “how likely a website is to rank on search engine result pages (SERPs).”
Q: As a marketer new to the insurance space, I have been tasked with researching various review and quote aggregator sites for the promotion of our new insurance product. Are...