Answer Financial Bullish on Home Insurance

Allstate-backed insurance agency Answer Financial announced the expansion of its insurance comparison platform to include homeowners and condo insurance. Answer represents a variety of home insurance companies including Safeco, ASI and Arrowhead. Supposedly, by entering a zip code and home address, Answer’s homeowners insurance comparison engine instantly pre-populates its quoting sequence with property details gathered from publicly available records such as square footage and year built, transforming what used to be a time-consuming chore into an effortless shopping experience. Also, shoppers can choose from basic, standard or premium insurance plans, or design a custom policy for the exact coverages they want. Have a look.

Recall: the personal lines agency recently partnered with LendingTree to launch an insurance aggregator site – also for home insurance.