A New Citrusy Insurtech in Town

Lulo is an exotic fruit with a citrus flavor and is the base of Lulada, a popular, cold, and refreshing drink.

To make Lulada you will need (4 servings):

6 lulos, peeled, diced

3 tablespoons of fresh lime juice

5 cups of water

3 cups of crushed ice



Place the lulos, sugar and a splash of water into a bowl.

Mash the lulos, sugar, and water together with the tip of the handle of a wooden spoon or a fork.

Add the rest of the water, lime juice, and stir until combined. Fill each glass with ice, and add the lulo mixture.

Garnish each glass with a lime slice and serve with a spoon and a straw on the side.

That’s one Lulo. Now meet the other Lulo. 

Think: Liberty Mutual’s D2C brand for renters insurance, currently available for folks in Ohio . The site allows customers to quote and purchase renters insurance, underwritten by Wausau Business Insurance Company, a Liberty Mutual company. Play.

Here’s what else is known: the company updated its facebook profile picture and cover photo on June 14, and purchased the domain back in March. Also, according to the company’s FAQ page, it plans on adding more products and expanding to more states. Bottom Line: as refreshing as Lemonade albeit unoriginal.