Volvo brings Apple Music to more than 2 million vehicles

Volvo Cars  is rolling out Apple Music to more than two million vehicles through an over-the-air software update, giving drivers native access to the streaming service without relying on a connected smartphone.

The update covers model year 2020 and newer EX90, ES90, XC90, S90, V90, XC60, S60, V60, XC40, EX40, and EC40 models. The upcoming EX60 will include Apple Music as a built-in feature when deliveries begin later this summer.

Eligible customers who are new to Apple Music or returning subscribers can receive up to three months of the service at no cost by redeeming the offer through the Volvo Cars app before July 6, 2027.

Drivers of the EX60, EX90, and ES90 equipped with the optional Bowers & Wilkins premium audio system will also gain access to Apple Music Spatial Audio with Dolby Atmos.

“Many of our customers use Apple Music on their phones or in their homes today. By bringing Apple Music directly into our cars, we’re making them an extraordinary place to experience music. You’ll feel as if you’re right in the middle of a concert hall or an arena during your favourite live performance or immersed in the latest music in Spatial Audio exactly as the artist intended – a truly emotional listening experience.” – Alwin Bakkenes, Head of Global Software Engineering at Volvo Cars.

Another Volvo offering is Volvo Car Insurance Services, the automaker’s U.S. insurance agency, which distributes auto, home, and umbrella coverage through carrier partners including Nationwide, The Hartford, Progressive, Travelers, and State Farm, depending on the customer’s state. It also offers optional OEM parts coverage in eligible markets.