World’s first

ABSA, the African bank-slash-insurance group known for its retail branch that includes a foosball table and arcade machines, has launched a “full blown banking service inside Facebook messenger”. Think: customers are able to retrieve their account balance, buy airtime, data, or pre-paid electricity as well as pay existing beneficiaries. This is an extension to @AbsaChatBanking; same idea, different platform. Bottom Line: a fad you must fiddle with?