Walk for Jewelry

Chow Tai Fook Jewellery Group is collaborating with healthcare app BookDoc to give rewards to BookDoc users for maintaining an active healthy lifestyle.

Users can now enjoy discounts and redeem freebies when they purchase jewelry from Chow Tai Fook by just staying active. “When the application first started, it helps users to locate and arrange their medical appointments, but I believe prevention is better than cure, so that is why BookDoc Activ feature was launched. Now we have operational presence in five countries and collaboration with reward partners in twelve countries. The objective of this application is to motivate users to start living a healthier lifestyle. BookDoc Activ feature does so through positive reinforcement, and with a zero cost of entry. We hope to begin a social fitness movement to encourage user to live a healthier lifestyle.” – BookDoc Founder and CEO, Dato’ Chevy Beh.

The ACTIV feature rewards its users according to their average daily steps, which are tiered at bronze, silver, gold and platinum. Being able to sync with other health applications such as Apple Health, Samsung Health, Google Fit, Fitbit and Garmin, which enable users to efficiently keep track of their daily exercise and get rewarded for it. By maintaining a high level of activity, users would also get discounts or freebies from major retailers and service providers, may it be at their home country or cross-country redemption on a monthly basis.

Bottom Line: BookDoc currently has over 60 rewards partners in 12 countries.