Transamerica launches universal life with instant-decision underwriting

Transamerica has introduced Financial Foundation IUL II Express (FFIUL II Express), an indexed universal life insurance product offering 100% instant-decision underwriting — making the insurer one of the few carriers providing immediate coverage decisions across multiple products.

Built on the success of FE Express Solution, which has tripled in sales since launch, FFIUL II Express leverages Transamerica’s collaboration with Bestow to expand instant-decision capabilities and streamline the new business process. The product targets agents focused on high-volume sales, combining faster underwriting, simplified digital applications, and flexible protection options.

Coverage ranges from $50,000 to $500,000 for individuals aged 18 to 70, with a fully digital application, real-time underwriting, and remote signature options. Clients can select from several index account options, including S&P 500® and global indices, with illustrated rates up to 7.25% and a minimum guaranteed rate of 0.75%.

FFIUL II Express also includes living benefit riders such as Chronic, Critical, and Terminal Illness, along with an Overloan Protection Rider and Concierge Planning for qualifying policies.

The launch follows Transamerica’s integration with AgentSync , enabling real-time NIPR connectivity for faster licensing and onboarding. Together, these updates reflect Transamerica’s ongoing investment in automation, agent enablement, and faster life insurance delivery.

Bottom Line: According to LIMRA’s 2025 Individual Life Insurance Growth Forecast, Variable UL is expected to grow the fastest at around 7%, followed by Fixed UL at 5%, while Term and Whole Life show more modest growth of about 3%. The outlook points to a continued shift toward universal life products, particularly those linked to market performance.