Spotted: Optimity’s New Look





Refresher: Established in 2014, Optimity , which raised a total of $1.5m since its inception, is a digital wellness platform for insurance companies to engage with their policyholders. Its app – available on iTunes and Google Play – tracks nutrition, workouts, and steps and can connect with Apple Health and 300+ other apps and wearables. Also, users can compete with friends and family on the leaderboard and earn gift card rewards.