SIAA acquires assets of DONNA.ai

SIAA announced the asset acquisition of DONNA.ai, formerly Aureus Analytics .

Over the last decade, DONNA.ai has built a data and analytics platform for retail agencies, networks, aggregators and carriers.

Anurag Shah, CEO and co-founder of DONNA.ai will become SIAA’s chief data officer and the former DONNA.ai team will be integrated into SIAA’s existing technology and data infrastructure team.

In 2022, SIAA acquired Rogue Risk ; site now redirects to Glenwood Insurance.

“Joining forces with DONNA.ai is an exciting step forward in leveraging advanced data and analytics to drive growth and innovation across the independent agency ecosystem. By combining capabilities, we’re creating new opportunities in SIAA’s network for member agencies, carriers, and other partners to thrive in an increasingly data-driven world.” – SIAA’s CIO, David Meinen.

“SIAA has continued to evolve to meet the needs of the P&C insurance distribution channel, IAs, IA carriers, and wholesalers. Over 30 years we have expanded our benefits to include market access, enhanced compensation, and agency support and development services. Now we’re executing on technology, data, and business intelligence to continue to lead from the front on independent agency evolution.” – Matt Masiello, SIAA’s CEO.