Protective Life partners with Kasasa to distribute life insurance

Financial technology and marketing provider Kasasa has partnered with Protective Life to enable community financial institutions to offer life insurance.

Through this association, Kasasa banks and credit unions will be able to offer life insurance within Kasasa Care™, an online marketplace and referral program developed to offer non-interest income partner products and services. Community financial institutions will be able to meet customers’ unique life insurance needs with a number of coverage options that can be added onto employer-provided coverage, low, flat premiums and a streamlined approval process. Additionally, customers can upgrade to permanent life insurance up to five years before their initial policy ends.

“Protective is excited to partner with Kasasa to offer simplified issue term coverage through Kasasa Care,” said Jeff Hackett, Managing Director of Affinity and Direct Channels at Protective. “Life insurance is an important part of a healthy financial plan across a wide range of ages, incomes and stages of life. We look forward to protecting families and keeping this promise as we’ve done for more than a century.”

The Protective Series Simplified Issue Passport term is a quick and easy way to apply for up to $250,000 in term life insurance. In place of a medical exam, Simplified Issue allows customers to apply for coverage by answering medical questions over the phone.

“Life insurance is an investment in your family’s future, but many of us don’t have enough,” said Keith Brannan, CMO of Kasasa. “We are thrilled to participate with Protective to enable Kasasa banks and credit unions to help customers provide for their future at a rate that lets them live to their fullest today. By offering products that existing and potential customers value, community financial institutions can deepen customer relationships while better positioning them to compete for their fair share of the market.”