Plymouth Rock bullish on New York market

Plymouth Rock announced that Brad Schoenbach has been named Chief of Agency Marketing in New York, responsible for leading all agency marketing in that state. Schoenbach brings a combination of deep industry knowledge and a regional understanding of the New York market, where he has spent the majority of his career.

“New York is an important market for Plymouth Rock’s continued growth and having a leader like Brad join our team is a big step forward for us . Brad brings a knowledge of the landscape in New York, along with strong relationships with many of the fantastic independent agents that we work with in New York and beyond. I’m excited to have Brad on board and to continue to invest in growing with our New York agency partners.” – Ethan Tarby, Chief Marketing Officer, Plymouth Rock.

Schoenbach joins Plymouth Rock from Foremost Insurance, where he held multiple senior-level positions over the past 10-plus years, most recently as the Northeast Regional Sales Director. Prior to that, he managed personal and commercial lines agency business for Central and Eastern New York as Senior Territory Manager.

Before joining Foremost, Schoenbach spent four years at Gainsco Auto Insurance as a Territory Marketing Manager supporting independent agents in the company’s largest territory in Florida. He began his career at Progressive Insurance, working in the Claims group. He holds a degree from Florida State University.