Pet Insurance: A Lemon or Lemonade?

This research report gives an overview of the U.S. market, as well as exclusive insights on Figo’s purchase deal and an analysis of the hurdles that new entrants face. You’ll learn how an aggregator’s typical web traffic compares to that of its direct-to-consumer mono-brand counterpart, which brand has hiked pricing by 50 percent since its debut, and why one Coverager reader believes the industry is “headed for long term pains.”

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