On tweets & telematics

One of India’s leading General Insurance companies, Bajaj Allianz, has launched a telematics program called Drive Smart. Black-box, rewards, and safety and utility features included. Recall: recently the company launched a Twitter-based insurance platform called #TweetInsurance to harness the power of digital technology and provide hassle-free customer experience. You can see how well it isn’t working here (or below).

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