Melody Health Changes Its Name (Again & Again)

Denver-based healthcare management company Melody Health has rebranded to Friday Health Plans signaling “a new day in health insurance with an individual, service-oriented focus”. This isn’t the first time.

The company was once known as Canopy.

Later as Melody.

And now as Friday.

TGIF.  Got to wonder if Berlin-based auto insurer Friday was the inspiration?

Moving on, the company also announced it has acquired Colorado Choice Health Plan. “We see this as a great opportunity to continue serving an important part of the state and to build on Colorado Choice’s past success by expanding into new markets” -Friday Health Plans CEO  Sal Gentile. Bottom Line: on a mission to simplify healthcare.