LV= General launches voice skill

LV= General Insurance has launched a car insurance voice skill for customers with Amazon Alexa or Google Home Assistant products. Customers will now be able to discover a range of answers about their car insurance policy by asking their smart speaker to “Open LV.”

The application – developed with specialist agency Rabbit and Pork – will allow LV= GI car insurance customers to ask over 500 policy-based questions about their policy using their home assistants. To ensure the app works as effectively as possible, LV= GI will also be receiving constant updates to help add or refine answers and update the software when required.

The alternative method of delivering policy information has been developed to help those less able to use a computer or telephone to check their documents. It is also hoped that the application will reduce some of the 28,000+ questions on policy documents that are received by call center employees every month, freeing up time for more in-depth call handling or claims.

“At LV= GI we’re always trying to make things easier for our customers, so with nearly 13 million smart speakers sold in the UK in 2019 we thought a voice app would be helpful. With the launch of this new voice skill, customers can now find out details of their policy in a matter of seconds, simply by asking their smart device.” – Jon Mansley, LV= GI Sales and Marketing Director.

Bottom Line: “This will be the first voice skill for car insurance customers by a direct insurer.”