Jewelers Mutual acquires EventGuard
Jewelers Mutual announced the acquisition of EventGuard, a division previously part of the licensed insurance agency Indemn, specializing in event insurance coverage in the event and wedding space.
JM Insurance Agency Partners will operate the program through insurance carrier Markel. The addition of EventGuard enhances JM Insurance Agency Partners’ core capabilities and supports its strategy to diversify, grow profitability, and ensure sustainability by entering adjacent verticals.
EventGuard sells coverage using an AI chatbot developed by Indemn.

“Integrating EventGuard’s expertise into our business will further position Jewelers Mutual Group as a market leader. We’re accelerating our ability to deliver tailored programs, from protecting valuable items to insuring meaningful experiences, through modern platforms and intuitive customer experiences. We look forward to expanding our reach to bring trusted protection to even more customers.” – Mike Alexander, President at Jewelers Mutual Group.
“We are thrilled to join forces with Jewelers Mutual Group. Together, we will be able to offer customers unmatched protection programs, powered by innovation and an unwavering commitment to meeting people where they are.” – Kyle Geoghan, Co-Founder and Chief Executive Officer of Indemn.
