IKEA launches home insurance in the UK

London-based insurance startup Urban Jungle has partnered with IKEA to launch a home insurance offering for customers across the UK.

The offering includes three coverages – contents insurance, buildings insurance, and a combined buildings & contents insurance policy.

“We are delighted to partner with Ikea and this partnership marks a significant milestone in Urban Jungle’s mission. We believe in fair insurance for everyone, and by joining forces with Ikea, we can bring our technology driven, AI powered accessible home insurance to an even wider audience. We are proud to be the first insurance provider to collaborate with Ikea in the UK, offering insurance that truly puts the customer first.” – Jimmy Williams, CEO and Co-Founder at Urban Jungle.

“Our mission is to create a better everyday life for the many people, and that extends to feeling secure and protected in your home. By partnering with Urban Jungle, we are bringing a simple, functional and affordable home insurance product to our customers, ensuring they have peace of mind that their homes and belongings are protected. As part of our wider Life at Home services offer, this partnership helps us support customers beyond home furnishing, making everyday life at home a little easier.” – Callum Leavy, Country Customer Experience Manager at Ikea UK.