How One Agency Achieved 50% Year-Over-Year Financing Growth
R.K. Tongue is a leader in providing specialized coverage for the dental industry. As their business grew, their commitment to providing every client with flexible payment options meant a massive increase in administrative tasks. To ensure clients always had a choice, the team was proactively creating a finance proposal for every single invoice they sent out.
Even with a dedicated team, this level of service created a heavy lift:
- Proactive Service: They were generating up to 300 finance agreements a month to ensure every client saw their options upfront in their busy season.
- Dedicated Effort: This meticulous process took about 5 minutes per policy to prepare and follow up on.
- Busy Season Pressures: During peak summer months, the sheer volume made it challenging to stay ahead of their ambitious internal billing goals.
- Manual Tracking: Relying on paper checks and manual follow-ups meant the team spent a lot of time confirming signatures and payments.
The Secret Sauce: The Vertafore + ePayPolicy Integration
When R.K. Tongue looked for a digital payment partner, they chose ePayPolicy because of its seamless integration. They needed a system that talked to their Vertafore management system to keep things moving.
Building on that foundation, they added Finance Connect. Now, instead of a separate, multi-step process, financing is a natural, digital part of the checkout flow.
“The integration is the reason why ePayPolicy won. The ability for all of that information to feed directly over is key.” — Sarah Goldbach, R.K. Tongue
Why Customers and the Team Love It
By making financing an automatic, built-in option, R.K. Tongue is meeting their clients exactly where they are.
- Flexibility for the Business: Financing helps business owners manage their cash flow and pay in a way that fits their specific budget.
- Simplified Experience: There is no need for extra phone calls or paperwork; the option is right there alongside the credit card and ACH choices.
- Modern Self-Service: Today’s busy professionals, like dentists, appreciate being able to handle everything from their phones in seconds.
The Results: Real Automation in Action
Since adopting Finance Connect, R.K. Tongue has seen an incredible shift in efficiency.
- 50% Growth in Loans: Because the digital experience is so easy, R.K. Tongue saw their financing volume jump by 50% year-over-year.
- Reclaiming the Calendar: They have automated the finance process for 95% of their business. This allows the team to focus on high-value client service rather than generating “just-in-case” paperwork.
- Seamless Accounting: With the Invoice Offset feature, the system handles the accounting entries in Vertafore automatically.
“It has been fabulous. She does not have to [manually create the invoice] every day. It is taking little pieces away each time and just making it step-by-step incrementally better.” — Wendy, R.K. Tongue
The Bottom Line
R.K. Tongue is not just taking payments; they are using integrations to offer a premium level of service. By automating routine tasks, they’ve stayed ahead of their goals and given their clients a friction-free way to protect their practices.