Hopper enters insurance

“Hopper is the award-winning mobile app that doesn’t just let you book flights and accommodations from your phone: It also tells you when is the best time to buy. No spam. No ads. No popups. No time wasted. Just the confidence that you’re booking.”

“No spam. No ads. No popups.” Read that again and hold that thought.

Let’s back up.

This is Hopper :

Established in 2007 and led by Frederic Lalonde, the Montreal/Boston-based company – with $183.4m in funding and over 30m app downloads – develops a mobile app to predict and analyze airfares; providing travelers with the information they need to get flight deals and notifies them when prices for their flights are at their predicted lowest points.

And while it enjoys a series of ‘oh no’s’, its latest round of funding – $100m raised back in October 2018 – valued the company at $780m.

You see – with ‘no spam, no ads or popups,’ companies have to look at additional money-generating add-ons; and what’s better than offering a product most need, are reluctant to shop for, but if offered in the right context (aka embedded), most will buy?

Long story short – Hopper is now offering travel insurance via Aon on US-origin bookings made via iPhones, with plans to roll out the service to Android users soon. And that’s what we call ‘insurance under the influence.’

Bottom Line: We had a feeling.