Hello, I’m Zara, The Zurich Chatbot

Zurich UK is now piloting a new claims chatbot for first notification of non-emergency car and home claims. The chatbot is called Zara, it was developed using themes of behavioral economics with Spixii and you can play here:



“In a digital age, many of our customers expect to be able to interact with their insurer online and this pilot has allowed us to gauge interest in this type of innovative and exciting technology. The recent launch of Zurich’s UK Innovation Foundry also demonstrates that we’re truly dedicated to exploring new technologies for our customers and will seek out the innovative start-ups that will ultimately benefit them” – Chief Claims Officer at Zurich, David Nichols. Bottom Line: chatbot #90.