GreatCall Partners with Insurer to Support Active Aging

GreatCall , a player in the connected health for active aging and a wholly owned subsidiary of Best Buy, has recently announced a 5-year agreement with Senior Whole Health of Massachusetts, a Magellan Health Company, to provide in-home passive monitoring services for high-risk seniors through their Lively Home monitoring system.

Lively Home uses passive sensors to measure daily activities like eating, sleeping and movement. It gathers information to identify patterns, then uses GreatCall’s predictive analytics to highlight any anomalies that could indicate a change in member’s health. GreatCall’s Care Team is trained to monitor behavior data, identify trends, and work with Senior Whole Health experts to intervene when needed.

Eligible Senior Whole Health members who participate in the program will have GreatCall’s Lively Home monitoring system installed in their home, enabling Senior Whole Health to provide proactive care, support senior independence and increase member satisfaction. The use of passive monitoring for possible intervention has been demonstrated in peer-reviewed research to reduce unnecessary hospitalizations.

“The Lively Home program aligns deeply with our mission to use innovative technology that can help members live independently as long as possible. The senior population is rapidly growing, as does their desire to age in place. This program helps us manage care, deliver services and reduce unnecessary hospitalizations.” – Chief Medical Officer of Senior Whole Health, Scott Latimer.

Last, State Farm – back in 2015 – announced a similar partnership to distribute the Lively system to seniors.