Evy raises €6.5 million

Evy, a Paris-based startup offering product protection, has raised €6.5 million from Sequoia, La Famiglia VC and Global Founders Capital.

Founded in 2021, Evy allows merchants to add a product protection offering to their online stores. The startup is in the process of extending its services to physical stores and it has already deployed in Italy, Spain, and Germany, with plans to launch in the UK in 2023.

Evy came to life when co-founder and CTO Shana Azria, a former Apple software engineer, realized that “most product protection plans came nowhere near AppleCare’s delightful service.”

“By choosing Evy, our investors have signaled their trust in the effectiveness of our innovative model. It signals that our offering meets a growing demand from retailers who want to supply the best shopping experience to their customers. This funding will allow us to expand our reach in the European insurance market, estimated at 45 billion euros, through the further development of our product protection solution and to increase our recruitment efforts.” – Simon Kemoun, CEO and co-founder of Evy.

“We are excited to partner with Simon, Shana, and Tanguy at the founding of Evy, to redefine the category of product insurance in Europe. Their pan-European partnership with Mano Mano is a testament to the quality of product and trusted experience delivered. We are excited to launch many other merchants across categories and markets in the near future.”- Stephanie Zhan and George Robson, partners at Sequoia.