EquiSoft partners with Sun Life to launch leading-edge illustrations application

EquiSoft announced today that it has partnered with Sun Life Assurance Company of Canada (“Sun Life”) to launch Sun Life Illustrations across Sun Life’s advisor network. Sun Life Illustrations leverages the strengths of EquiSoft’s InsuranceElements, recognized as the most user-friendly illustrations system on the market.

EquiSoft’s InsuranceElements platform supports sales illustrations and quoting, electronic application, financial planning and asset allocation, on both web-based and mobile platforms, thus providing solutions that span the entire chain value for life and annuity carriers. Its industry-leading user interface and state-of-the-art technology allow carriers to become autonomous with regards to the configuration at a low cost of ownership.

Sun Life’s application was first launched in 2015 to Canadian insurance and financial advisors, in both online and disconnected modes. The new version to be released in December 2016 will not only allow advisors to easily quote and illustrate advanced Sun Life products, such as variable Universal Life, but it will also provide embedded sales strategies. Sales strategies enable advisors to prepare needs based illustrations to show how insurance can be used to address a specific situation, and can compare to an alternative investment – all within a few clicks.

“In 2015, Sun Life had launched its Term and Guaranteed Income Fund products on the InsuranceElements platform,” said Luis Romero, Founder and CEO of EquiSoft. “Our experts have worked closely with Sun Life this year to adapt the configuration which is now 100% compliant with Canada’s new tax regulations. We are very proud to have been selected by Sun Life for this important mandate, and to contribute to launching their new products”, added Romero.

“The updates being introduced in December are a result of three years of close collaboration between the Sun Life team and the EquiSoft team,” said Annalee Moore, AVP of Business Management Distribution Services, Sun Life Financial Canada. “The consistent intuitive design should be appealing to Canadian advisors and will deliver a fully functional illustration system on the web, mobile and desktop giving advisors more flexibility and functionality.”

About EquiSoft Inc.

Founded in 1994, EquiSoft offers innovative business solutions to its clients in the insurance and wealth management industries to support their growth by taking advantage of new technologies. The firm develops and markets innovative front-end applications (InsuranceElements and WealthElements) recognized as having industry-leading user interface and state-of-the-art technology, in addition to being an Oracle OIPA integration partner for more than 15 carriers globally. To complete this unique offering, EquiSoft also brings extensive experience in data migration through its subsidiary, Universal Conversion Technologies (UCT).  Recipient of the 2016 Outstanding Service Provider Award by Wealth Professionals and finalist for the 2016 Outstanding Service Provider Award by Insurance Business, EquiSoft has a growing team of nearly 250 specialized resources based in Canada, the US, Latin America, South Africa and India. The firm is currently implementing life insurance systems in six countries.

Website: www.equisoft.com/insurance

SOURCE:
José Quiroz, Marketing Advisor
1-888-989-3141, ext. 273
jose.quiroz@equisoft.com