Dear Insurers, Wait for Facebook (Aviva’s In Line)

You may soon say “Hello” to Facebook Messenger from your website, now that Facebook is planning to allow brands to integrate Messenger to their websites . That’s the news coming out of the technology conference, Web Summit, which is currently taking place in Lisbon.


The plugin, called Customer Chat, will allow web visitors to engage in live chat with a human or bot without leaving the website. Also, since the Messenger platform already supports features like payments, and bots, it’s safe to assume that businesses will also have access to these features.


Wait, there’s more. The feature is currently being piloted by a number of partners, including AdoreMe, Air France, Argos, and Aviva. You can stay up to date on the technology here.


Bottom Line: bad news for Pypestream.